Sport Management Major
The Sport Management major helps students develop a highly marketable skill set in a rapidly growing field. It is enhanced by our AACSB-accredited business program and a well-rounded liberal arts education, fostering career options in and out of the sports business.
Sport management program helps students make winning plays
Read the StoryProgram Overview
The Sport Management degree program in Stonehill's Meehan School of Business affords students opportunities beyond professional franchises. In addition to alumni working for such organizations as the Kraft Group, the Boston Celtics and the New England Revolution, Stonehill prepares students for opportunities in related fields, such as media and public relations, esports/gaming and university athletics. Stonehill graduates have launched careers with such organizations as nearby NBCSports, FIFA, WNBA, DraftKings, Titleist-Footjoy and Reebok.
Recent Guest Speakers
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M. Chad De Luca, director of sponsorship sales at Twitch
Chad De Luca is an award-winning sports marketing veteran. He is the director of sponsorship sales for Twitch Properties at Amazon Advertising. He previously served as the head of gaming and esports at Publicis Media and also spent time with the New York Yankees, New Jersey Nets, Maine Red Claws and the NBA.
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Maddie Doran, fan relations account executive and Brie Hoggard '24, fan relations account executive for the Boston Bruins
Brie Hoggard '24 and Maddie Doran from the Boston Bruins shared valuable insights at our most recent speaker series event. As account executives, they discussed strategies for building client relationships and adapting to digital challenges in the sports industry. Their expertise provided a valuable perspective on the future of sport sales, and the practical networking and career planning advice they offered will benefit students as they embark on their professional journeys.
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Khalil Griffith, director of basketball operations at Boston University
Khalil Griffin enters his second season as the director of basketball operations and assistant coach at Boston University. He has conducted research on accessibility in youth sports programming, particularly in relation to socioeconomic status.
Super Bowl LIX, Experiential Learning Opportunity
A select group of Stonehill College students will have an incredible opportunity during Super Bowl LIX. They will work alongside GMR Marketing to staff the NFL House, the premier invite-only club where elite guests conduct business and mingle with NFL legends, celebrities, and executives. Students will be on-site daily, overseeing corporate parties, managing venue access, facilitating celebrity appearances, and handling guest relations. This hands-on experience will provide invaluable insights into event management and networking within the sports industry, making it a unique opportunity for aspiring sports professionals.
Sample Sport Management Courses
Sport Marketing
The Economics of Sports
Sport Management Internship
Internship Opportunities
With its location near Boston—one of the country’s most successful sports cities— Stonehill provides its students with a vast array of internship opportunities in professional sports.
Stonehill students can intern with sports athletic departments as well. Students also can intern at major corporations seeking to market through sports now that sports sponsorships are becoming increasingly prevalent. Media opportunities are also available.
Previous students at Stonehill have interned with the following organizations:
A Growing Industry
Career and Internship Opportunities
Demand in the sport management industry is highest in the following metropolitan areas, with Boston-Cambridge-Nashua, MA-NH ranked 7th in the country.
- New York-Newark-Jersey City, NY-NJ-PA
- Los Angeles-Long Beach-Anaheim, CA
- Chicago-Naperville-Elgin, IL-IN-WI
- San Francisco-Oakland-Hayward, CA
- Dallas-Fort Worth-Arlington, TX
- Coaching
- Sport Agency
- Athletic Administration
- Events/Hospitality
- Public Relations
- Sports Analytics
- Sales
- Broadcasting
- Marketing
- Coordinator Intern – Spring Training Office
- Brand Ambassador Intern
- Sports Agency Internship
- Sports Marketing Intern
- Venue Management Intern
- Strategic Partnerships Intern
- Operations Intern
- Marketing Relations Assistant Intern
- Box Office & Ticketing Intern
- Game Day Baseball Operations Intern
- Agency Intern
- Baseball Outreach & Development Intern
- Guest Relations Intern
- Ticket Sales Representative
- Marketing Coordinator
- Account Executive
- Regional Coordinator
- Stadium Operations Assistant
- Sales & Membership Consultant
- New Business Associate
- Operations Associate
- Event Manager
- Communications Coordinator
Career Development Resources for Students
The Career Development team offers extensive assistance to students seeking employment, pursuing advanced studies or participating in postgraduate service opportunities. By completing internships and utilizing mentors, students are empowered to build lifelong career management skills.
Recent Accolades
Organizations involved in assessing U.S. colleges and universities continually cite Stonehill as being among the best in the nation when it comes to value, outcomes and a commitment to making the world a better place. See full list of accolades.
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U.S. News Ranks Stonehill in the Top 5% Nationally
After assessing U.S. colleges and universities based on 17 measures of academic quality and graduate outcomes, U.S. News & World Report ranked Stonehill No. 73 in the Best Value category out of 1,500 colleges, while also moving up to No. 83 among National Liberal Arts Colleges.
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Wall Street Journal 2025 Rankings Place Stonehill Among Best Colleges in U.S.
Stonehill College has been recognized again this year by The Wall Street Journal for the value it provides students, especially in the areas of career preparation and character development.
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Money Ranks Stonehill Among Best U.S. Colleges in 2024
Money’s 2024 Best U.S. Colleges research shows Stonehill among top 10% nationwide.
Pair Your Degree With a Master's Degree in Business
Common questions about a sports management major
If working in and around the world of sports appeals to you, then consider a major in sport management at Stonehill College. Learn more
The best part about the Stonehill’s Sport Management program is that it can take you where you want to go — whether that means majoring in sport management, creating an interdisciplinary minor with it, or continuing your studies with a master's degree. Learn more
If you major in sport management, what can you do with it? What type of jobs can you find and what kind of salaries do those jobs pay? Learn more
The short answer is a full-time student will finish their sport management degree in four years. Learn more about what you can expect during that time.
Learn more about tuition and other expenses associated with a sport management major.