Advance Your Professional Development

Are you interested in Stonehill’s Master of Science (M.S.) in Marketing Program but not sure you’re ready for an advanced degree?

Our non-degree option gives you the unique opportunity to take up to two graduate-level courses this summer to get to know Stonehill before formally applying to enroll in the program. Credits earned count toward your degree if you decide to matriculate in the program.

Whether you're seeking a master's degree, graduate certificate, or you wish to advance your professional development with a single course, Stonehill can help you reach your goals.

Spring 2025 Hybrid Course Offerings

This course is the introductory course to the Marketing Master’s Degree Program. It is designed to introduce students to the fundamentals of marketing in the context of a creative and innovative program design. Students will learn techniques for improving the flexibility and originality of their thinking and will explore approaches used by marketing practitioners to create and sustain organizational innovation.

This course runs January 21–May 9, 2025.

The marketing strategy course is designed to allow students to understand and develop marketing strategies for a real-world business or organization. Through case studies and in-class discussion, students will analyze the opportunities and challenges of selecting effective and efficient platforms and promotional tools. Special emphasis will be put on the synergies and effectiveness of the marketing mix.

This course runs January 21–March 7, 2025.

The digital marketing course explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, and 3D Printing. It will provide a richer understanding of the foundations of the new digital marketing landscape and a new set of stories, concepts, and tools to help the students digitally create, distribute, promote, and price goods and services.

This course runs January 21–March 7, 2025.

Students will be introduced to the contributions and potential of a graphic designer as part of a marketing team. The workflow, the technological tools utilized, useful terminology and project pacing will be covered. Students will be exposed to the visual problem-solving angle within marketing. In addition, basic design principles and the ability to identify effective design modules will be introduced.

This course runs March 17–May 4, 2025.

Spring 2025 Online Course Offerings

This course is the introductory course to the Marketing Master’s Degree Program. It is designed to introduce students to the fundamentals of marketing in the context of a creative and innovative program design. Students will learn techniques for improving the flexibility and originality of their thinking and will explore approaches used by marketing practitioners to create and sustain organizational innovation.

This course runs January 21–March 7, 2025.

The marketing strategy course is designed to allow students to understand and develop marketing strategies for a real-world business or organization. Through case studies and in-class discussion, students will analyze the opportunities and challenges of selecting effective and efficient platforms and promotional tools. Special emphasis will be put on the synergies and effectiveness of the marketing mix.

This course runs January 21–March 7, 2025.

The digital marketing course explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, and 3D Printing. It will provide a richer understanding of the foundations of the new digital marketing landscape and a new set of stories, concepts, and tools to help the students digitally create, distribute, promote, and price goods and services.

This course runs January 21–March 7, 2025.

Students will be introduced to the contributions and potential of a graphic designer as part of a marketing team. The workflow, the technological tools utilized, useful terminology and project pacing will be covered. Students will be exposed to the visual problem-solving angle within marketing. In addition, basic design principles and the ability to identify effective design modules will be introduced.

This course runs January 21–May 9, 2025.

Marketing Tuition Rates

Tuition Cost per credit hour
Cost per credit hour $863
Skyhawk Rate* $690

*Applicable to alumni, employees and approved partners.

Contact us with any questions.

Graduate & Professional Studies Admission assists students as they explore graduate and professional opportunities offered at Stonehill College.