Lee McGinnis


McGinnis comes to Stonehill from Boise State University where he served as a visiting professor of marketing in 2008-09. Prior to that he was an associate professor of marketing at Washburn University from 2002-2008.

McGinnis' research interests include gender issues in golf, underdogs in sports and commerce, sports fan consumption behavior, and cultural imperialism of American popular culture. His research, particularly on women in golf, has been widely published. McGinnis is currently working on several research projects involving gender issues in golf, consumer behavior and ritual consumption.


  • B.A., Mass Communications
  • B.B.A., Marketing, Idaho State University
  • M.S., Mass Communications, Kansas State University
  • Ph.D., Marketing, University of Nebraska-Lincoln