Brand Identity Standards
Stonehill College is competing with academic institutions across the nation and around the globe. Given this dynamic environment, it is increasingly important for us to express a single, compelling voice in everything we do.
The totality of the logo, visuals, and words we use to describe the College will enable us to establish and maintain a clear, unified brand identity, both within the College community and beyond.
This website provides general guidelines for the visual and verbal articulation of the Stonehill College brand, as well as specific directions for the application of our updated logo and related elements. We recommend that you refer to this guide whenever you develop marketing communications.
Web and Blogs
Marketing Department Web Services
- • Manages the day-to-day operations of Stonehill.edu, related sites, the virtual tour, blogs and Stonehill’s official social networking presence
- • Consults with campus partners to plan and execute web content
- • Administers the Ingeniux Content Management System (CMS) including the management of user accounts and permissions
- • Produces multimedia content including photo galleries, profiles and video related to enrollment management and marketing initiatives
The Marketing Department can set up Stonehill branded WordPress blogs at http://stonehillblogs.org/titleofyourblog/. Contact us at email@example.com for complete details.
Q. Whom should I call for CMS Software Training?
A. First, please contact the Marketing Department at firstname.lastname@example.org. We will create a user account for you and determine the appropriate area for you on the website. Next, you will need to contact IT to schedule software training. The final step is to discuss your content needs with Marketing who will help you plan your page or site.
Q. Who can help me with general Ingeniux issues like passwords and page editing basics?
A. The Help Desk is available to help you with basic Ingeniux questions. The Marketing Department can help with more complex issues like permissions and special features.
Q. Whom should I call for help managing web forms?
A. The Marketing Department supports web forms for the Enrollment Management & Marketing Division only. Please contact the Help Desk with your questions about form management.
Q. Who can help me create a Facebook page, Twitter Feed, blog or other social networking presence?
All official social networking presence should be run through the Marketing Department. Contact us at email@example.com for complete details. Please see the Social Media page for general guidelines.